What is a lifestyle blog?
To start with, what is a lifestyle blog, and how is it different from other types of blogs? A lifestyle blog is based on one or several authors' daily life and interests. The lifestyle type of blog can address various topics and themes, like fashion, motherhood, training, relationships, mental health, etc.
Communities especially like this type of blog because of their proximity to the author. Often, the author is the center of the brand of a lifestyle blog. Lifestyle blogs can also be monetized with partnerships.
How to create a lifestyle blog?
What are the steps to follow if you want to create a lifestyle blog? We made you a small list to help you start this project on the right foot.
Find your main topic
Before you start writing your first blog articles and building your web pages, we strongly recommend you take the time to find your lifestyle blog's main topic or theme. Of course, choosing a subject you know or are passionate about is better. It will then be easier for you to write many texts over time.
Moreover, your central theme can also evolve with time. You can also decide to choose a more general topic to address all its facets. It is not because there are many blogs on your theme that you cannot stand out by adding your personal touch.
Think about your brand image
How do lifestyle blogs stand out from other types of websites? Often, they are attractive blogs with a strong brand image. It is then essential to take the time to think about the different components of a lifestyle blog even before you start creating it.
First, you need a logo. It is the most important component of your brand image. Besides using your logo on your lifestyle blog, it is vital to use it on social media. Second, think about the tone, color palette, and typography that would represent what you have in mind for your blog style well.
Build your blog
With your central theme and components of your brand image in hand, it is time to start building your lifestyle blog and its pages. Indeed, it is recommended that you create a complete website with many pages, including a homepage, an about us page, and a contact page. This way, the visitors who want to learn more about you or contact you will have places to do it.
If it is your first time, it could be relevant to use a blog template. About this, did you know that WebSelf has several website templates, including many that were created especially for influencers and lifestyle blogs? Do not hesitate to take a look at them!
Write your first articles
Before officially launching your blog, you should write and publish a few articles. This way, your visitors will have access to content when they visit your lifestyle blog for the first time.
If you do not have the soul of a writer, it is possible that you have the best ideas but do not know how to structure them into a blog article. Start by finding a catchy title, and then think about the subtitles to create the skeleton of your text. If needed, think about the questions your target audience could ask themselves. Then, write every part and proofread your article a bit later.
Think about the promotion
It is not because you decide to publish a blog that it will become popular automatically. Remember that there are already thousands of lifestyle blogs online. Consequently, what can you do to get visitors and visibility?
First, you need to think about promoting your blog. Regarding this, social media can be valuable allies. Think about being active on the social networks used by your target audience. It is not necessary to share links to your articles; instead, you can adapt your content for the various platforms. Second, do not hesitate to contact potential partners, like other bloggers, to see how you could work together. Often, we find strength through unity!
Example of a lifestyle blog: Le Snack Bar
If you are looking for some inspiration for your article or the general style, we invite you to check out Le Snack Bar blog. Created by Marjorie Paquette, this lifestyle blog addresses many topics like arts, fashion, and self-care. Whether it is sharing unique experiences like sleeping in the Barbie Suite at the Fairmont Le Reine Elizabeth in Montreal or the best fall hikes, we find articles about everything. Marjorie is also active on social media.
In conclusion, whether you are passionate about fashion or outdoor activities, if you want to share your adventures and latest tips, why not create a lifestyle blog? Start the process by finding a topic you like, think about your brand image, and then start writing your first blog articles. You will only need to adapt your content on social media after. Good luck!