Why create a travel blog?
Before we start, why should you take the time to create a travel blog? If traveling is your passion, you can write engaging content on this topic. More and more people traveling to other countries are looking for new destination ideas. Consequently, travel blogs can meet many needs, like creating a community and sharing your stories.
If you work in the tourism industry, having a blog can also help you increase your professional credibility.
How to create a travel blog with WebSelf
Here is our recipe for creating a travel blog in 7 steps. We focus on the creation of your blog, your brand image, and the promotion of your blog.
WebSelf is an easy-to-use website and blog builder. It is perfect for a first travel blog project; you can even create a blog for free in just a few clicks. You will then have more time to write texts and discover new destinations!
1. Find the name of your blog
The first step to creating a travel blog is to find the name. It can be as simple as Andrea’s Travels. Of course, choose something that represents you well or represents the destination or the type of travel you do. Here is a tip: to find a great name, look for something short, simple, easy to remember, and representative.
Once you find your blog name, remember to check if the domain name is available. It would be a shame to have to restart the whole process just because someone else already uses the wanted domain name.
2. Think about the themes
Since there are several existing travel blogs on the internet, it could be relevant to take a moment to do market research. What will be your main themes? Who will be your target audience? Do you want to become an expert in Asian countries or Caribbean all-inclusive hotels? Do you prefer the be the reference for backpacking trips or family travels?
Of course, start your journey with topics you are passionate about; it will then be easier to create content. Also, ask yourself what questions your community could ask themselves and how you can meet their needs.
3. Define your brand image
Your blog brand image is not to be taken lightly if you desire to show your credibility and professionalism. Although the logo is essential to your brand image, there are other components besides this. Colors, fonts, types of images, slogans, and values are elements that are part of the universe of your blog’s brand. A cohesive brand image can make a huge difference.
It is not necessary to study arts and design for many years to have an idea of the style you want for your travel blog. Start with a color palette, and then think about a specific atmosphere. Moreover, if you are looking for inspiration for your logo, feel free to take a look at our partner FreeLogoDesign to create one yourself or work with their team.
4. Build your blog
Now that you have your name, audience, and brand image, it is time to build your blog. To increase your credibility, we suggest you create a homepage to present your project and an about us and contact page. This way, your reader can learn more about you or contact you if needed.
To help you create a travel blog, please note that WebSelf has created several website templates you can use for free. We also have some template categories made especially for hotels, the travel industry, and blogs.
5. Write your articles
Let’s now pass on to the writing of your blog articles. To find relevant topics, feel free to consult your community. Their questions or interests can be a valuable source of inspiration. You can also check the current trends or the most searched keywords on Google to help you.
Most of the time, a blog article contains a title, subtitles, and paragraphs. Once your writing is done, think about proofreading it to make sure to avoid any mistakes and take the time to optimize it for search engines.
6. Promote your blog
As we mentioned above, there are hundreds of existing travel blogs. If you want to stand out, you will need to promote your blog. There are many ways to do it. For example, you could use social media to share your content or create a newsletter.
Another way to stand out is to write articles for other complementary blogs. For example, if you are a Walt Disney World specialist, a blog that covers travels in Florida could be interested in your content. And when you write a guest post, remember to add a link to your own blog. You can also collaborate with other partners and accept guest posts on your travel blog.
7. Verify your statistics
Once your travel blog is online and you have published a few articles, take the time to check your statistics. Indeed, you can have access to vital data like the popularity of your texts, where your visitors come from, or the type of device used to visit your blog. With this type of information, you can improve your content and your blog in general.
When you have a WebSelf premium plan, you can access different statistics on your blog. Google Analytics is also an excellent tool for getting relevant data.
In conclusion, why not create your travel blog if traveling is your passion? Start the process by finding the perfect blog name, choosing a theme, and building your brand image. Then, you will have to make your blog and write your first articles. And if you want your travel blog to appear in search engines’ results, remember to work on its SEO. Good luck!