August 23, 2016
By Elisabeth
In France, just in 2015, more than half a million businesses have been created. Competition is fiercer than ever and this phenomenon is increasing. Standing out from your competitors is now a difficult task and even the best ideas of products or services may fail if your competitors are a step ahead of you. New technologies, new marketing innovations, social networking, customer service, everything is at your disposal to ensure a quality service, but few companies actually manage to build customer loyalty. After talking about the reasons why visitors leave your website a while ago, we share today some tips to conquer, but especially build customer loyalty.
Read moreAugust 22, 2016
By Sarah
In our latest newsletter, we asked you what you thought made an interesting website. You responded majoritarily that it is the quality images that catch your eye and make you visit and stay on a website. Obviously, the images play a big role in the visual of a website, but are often difficult to manage. Today, we will talk about 6 tools to have the most perfect images: 3 image banks and 3 of our favorite picture editors!
Read moreAugust 22, 2016
By Elisabeth
Although the SEO optimization of your website can be complex and sometimes difficult to understand, it remains an important factor in your Internet success. In fact, it’s not because you publish your site on the web that it automatically end up at the top of the results in the search engines such as Google, Bing, Yahoo, etc. But we’ve got good news for you: WebSelf found five practical tools to help you improve the SEO optimization of your site and how to maximize your success!
Read moreAugust 12, 2016
By Elisabeth
Despite the many social platforms that are multiplying daily on the web, the email is and will remain an effective way to communicate with your customers. Whether in the form of newsletter, a promotional email or just to say hello, people receive emails on the daily, but a lot of them remain unread. What distinguishes an email that will be read by one that won’t?
Read moreAugust 04, 2016
By Sarah
As we previsouly mentionned, images play such an integral role on your website, and this is why you should pay extra attention to them. They need to be revelant and coordinate visually with the rest of your content to capture the attention of your visitors. To help you, here is everything you need to know about pictures and how to optimize them to take your already stunning website to a whole other level.
Read moreJuly 14, 2016
By Elisabeth
When creating a website, your first goal should be to attract as much visitors as possible. After spending a lot of time to build a site to your image, it would be disappointing for it to never be seen! Attracting people to your site is one thing, but making them stay for more than fifteen seconds is another! The goal? Lower the rebound rate, the percentage of Internet users that lands on your home page and then leaves without viewing any other pages. Here are five reasons why people leave your website and solutions to easily address them.
Read moreJuly 13, 2016
By Sarah
You have a great idea in mind but you don't know where to start in terms of the design of your website? You want to give a more professional appearance to your existing website? Follow these seven tips to bring your website's design to a whole other level!
Read moreJuly 12, 2016
By Elisabeth
![How to maximize the impact of your [Call to Action] buttons](https://www.webself.net/file/app/7/blog/CALL-TO-ACTION-EN.jpg)
What is it?
A call-to-action button (CTA) is a message, a button or an image prompting visitors of your site to perform a defined action. For example, it may be an application they should download, a link to another page, a contact information request or signing up for a newsletter. The main objective is to encourage the visitor to stay longer on your site, increasing the chance that it will become a customer. Often neglected, the call-to-action buttons can be an essential tool in the success of your website.
Did you know that 55% of your visitors will stay on your site 15 seconds or less?
Read moreJuly 12, 2016
By Elisabeth
Do you know who is behind WebSelf?
In previous episodes, we introduced you to Silvia of customer service, Simon, our graphic designer and Catherine, our integrator.
Because not everyone can comprehend software by creating algorithms and implement them in a programming language, we need programmers like Alessandro. Today we asked him a few questions to learn more about him and his vital role for WebSelf.
Read moreJuly 12, 2016
By Elisabeth
Summer has finally arrived! For some, this means a very busy season while for others, it is a quieter period. Although sometimes it is nice to pour yourself a nice cocktail and relax, there are ways to stay busy and take advantage of the downtimes.
Today, WebSelf offers you five ideas that will transform you quieter times into learning and growing opportunities for your business.
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