August 12, 2020
By Ariane
Whether it is because you do not like your website anymore or that it is simply not up to date, it is important to redesign your website when necessary. It is not something to neglect since your site’s design has a direct impact on your sales and credibility. Here are our tips for redesigning your website in just 6 easy steps.
Read moreJuly 29, 2020
By Ariane
Facebook, Instagram, SnapChat, Twitter, YouTube, Pinterest, TikTok... as times goes on, it seems there are more new social media platforms. When you run a business or association, managing your social media accounts can take up a lot of time. One way to be more efficient is to prepare your publications so that they are automatically published. Is that advisable? We asked our communications officer to answer that question!
Read moreJuly 28, 2020
By Ariane
Whether it is because you are a self-employed worker or simply because your customers are on vacation, summer is a difficult season for many. What can you do during these quieter weeks? It is out of the question that you sit around, twiddling your thumbs; we found you 7 things to do during an off-peak season!
Read moreJuly 24, 2020
By Ariane
No one is immune to a mistake or a situation beyond its control that can lead to customer discontent. It is never a pleasant moment when you have a complaint or a negative review, especially in our times when everything spreads fast on social media. This can effectively harm your business, or at least your professionalism. We believe, however, that it is not the end of the world when you have an unsatisfied customer. The most important thing is how you react. Here are then a few tips on how to deal with a complaint.
Read moreJuly 22, 2020
By Ariane
When you buy things online, are the websites you visit safe? How can you be sure? The scammers use methods that are more and more difficult to identify; we should then be on our guards. Also, what can you do to make your website look credible? Here is a list of elements you should not neglect to check the credibility of a website.
Read moreJuly 16, 2020
By Daniela McVicker
So you need to find keywords for your new website.
Successful keyword research can become an important factor in your digital marketing strategy because it can help you outperform a lot of your competitors on Google.
Read moreJuly 08, 2020
By Ariane
We know that you have a lot to think about when you decide to open an online shop. You must have enough goods, find the right delivery method, and promote your products on social media. Once you have potential customers, it is crucial not to let them down when they arrive on your website. Here a few tips on how to improve the product page of your online shop and increase your sales!
Read moreJune 29, 2020
By Ariane
Time goes by so fast! Trends change quickly, especially when they are related to technology. When was the last time you worked on your website? At the time, it could answer your needs, but is it still the case? Have you ever thought of making a redesign of your website? Since it is the central point of your online presence, here are 5 points that should convince you that you need to do an updated version of your site.
Read moreJune 26, 2020
By Ariane
What makes a brand easy to recognize? When a company always uses the same logo, colours, fonts, and shades for its content, it creates a brand something we call branding. Since branding includes several elements, it is recommended to have a brand style guide that includes all the artistic details about your business. With that said, here's what you should include in your brand style guide.
Read moreJune 17, 2020
By Ariane
We all want to make a lot of money, whether it is with our business, our projects or our shop (online or not). Would that not be great if you could live from your passion? A way to achieve it is to have more incomes than expenses. Is it something possible? We believe it is. Here are some tips on how to increase your business revenue.
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