June 05, 2014
By Catherine
The proper positioning of your site depends on several factors, but optimizing your pages is one of the most important factors. A site with many optimized pages is more likely to be deemed relevant by the search engines and thus get a better position.
We must keep in mind that on-page optimization should be made based on the content of a particular page and not on your entire website. Each page should be optimized independently using different keywords according to the topic on each page.
Read moreMay 08, 2014
By Catherine
Create a Web site is not the magic wand of your success on the web, it must be maintain and promote it, but mostly to make sure your customers can find your site.
We must not neglect this aspect or you can put your project at risk.
This is why I would like to stress the importance that the two steps below play on your project.
- Identify keywords.
- Optimize the page based on keywords.
Read moreApril 01, 2014
By Catherine
We see tons of WebSelf sites with absolutely no information on their physical address. Many of you (hairdresser, accountant, restaurant owner, etc.), own a business or chair on a local association. It is therefore important for you to generate local traffic to your site.
Did you know that more than a third of the researches on search engines contain geographic information (city, town, region, etc.)?
Read moreSeptember 13, 2013
By Catherine
The following poster is a summary of factors that influence your position in search engines and provides tips how you can improve your positioning.
Read moreApril 11, 2013
By Catherine
A glance at our customers takes a deeper look at the beautiful site Creation Noisetier. This e-shop sells multiple natural medicinal items made from hazel.
Read moreFebruary 06, 2013
By Catherine
Small businesses are often afraid of the cost of developing a website and an online marketing strategy or even worse, still believe that a website is a luxury, a superfluous element, that its unnecessary. However, when we look at our life habits, it’s clear that the web occupies a more and more important part in it. 78% of Internet users search a product online before buying it. 97% of consumers look for local businesses online before going on site. 82% of web searches are followed by a local store visit or a call. But ... and sadly, only 44% of Quebec SMEs create a website.
Read moreOctober 19, 2012
By Catherine
LesAffaires.com recently published an article announcing that over a third of the world's population have access to Internet. The article reports that:
More than a third of the world population is connected to the internet, according to a report by the UN specialized agency for telecommunications (ITU) published on Thursday.
The development of broadband services throughout the world has resulted in a 11% increase in the number of Internet users in the world during the last year," indicates the International Telecommunication Union.
In early 2012, there were 2.3 billion Internet users worldwide, more than a third of the population of the Earth.
Read moreSeptember 20, 2012
By Catherine
You released a new article in your blog : you're happy, all is well. You think the work is all done? Hold on!
The biggest part of the work of a blogger begins once the text is written and published. You write these articles for a reason, to be read and viewed, and to help your SEO! Here are some points to remember when creating your website and once your words are online!
Read moreSeptember 05, 2012
By Catherine
A good website can do you a lot of favors : recruit employees, inform potential clients of your products and services, give you credibility in front of your target audience… But let’s be honest, the SME that invest money in developing a website expects it to pay back by gaining new customers.
Leitmotif? We want customers! We want customers!
However, most websites fail to make the phone ring. In my experience, there are five reasons that explain the majority of failures webmaster and SME live with when it comes to converting a web user into a customer.
Read moreJuly 12, 2012
By Maud
Entrepreneur.com published an interesting article listing usefull things for a small business’ website to have. We found the list really relevant and interesting, so we’re sharing it with you! In a world where not everyone has a lot of experience being a webmaster, it’s hard not to forget key issues. Here is the list, as presented by Entrepreneur.com, adapted to our editor. My comments are in italic in the text.
Read more