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Tips and tricks to create a website

Behind the Scenes: Webself Unfolds

June 06, 2016
By Elisabeth

Image blog WebSelf

Do you know who is behind WebSelf? Today, we are showing you behind the scenes as we introduced a member of our team. 

Silvia has been a customer service representant for quite a while now. She is the one who takes care of you and your questions by phone, online chat, email, etc. She is also the writer behind some of the online help center pages to provide a greater service to you, our valuable clients. 

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Provide with your contact information in a visible position of your website

November 16, 2015
By Catherine

You contact infosHave you ever thought about the fact that the contact information on a website, it's almost like the signature at the end of a letter?

 By showing your contact information; you can create a professional image that adds credibility to your business.
 
Regrettably, every day we visit many websites that push aside the importance of providing contact information in a visible position.
 

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Video: A way to establish direct contact with your customers

November 16, 2015
By Catherine

                                                Add videos to your site

It’s well known, a large amount of text on a site, risks losing the interest of the visitor. Note that I'm not saying that your content is not important, on the contrary, it is one of the most important ranking criteria for search engines.

However, there are many tools to establish points of contact with a visitor into your site. Video is one of the most powerful of all.

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How does Google search work?

November 16, 2015
By Catherine

Google searchWe know that Google takes into consideration various factors to give each page an overall score then shows the results of the search. But did you know that one of the most important tools for is the Keywords?


The choice of keywords is crucial to be on the queries that generate a significant traffic. It is therefore important to know by what words and phrases your visitors will make a search and try to build content around that.

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Describe your images by using the "ALT" Attribute.

November 13, 2015
By Catherine

The "ALT" attribute is an alternative text describing the pictures on your site. It is used to help the search Alternative texts for your imagesengines and screen readers to interpret your images.

Stéphane Verdon in odin.osiatis.com highlights that "Even if your site has a rich and relevant content, the "ALT" attribute will only reinforce what is important. "

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Keywords and online search trends

November 13, 2015
By Catherine

Keywords in your content

You might wonder why keywords are so important.

Well, Keywords are one of the most important SEO elements for every search engine. They allow specifying the words that are related to the content of your website. Visitors who don't know your site yet, they use words or expressions in their search in order to find your website.
 

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Web page: Basic layout principles

November 13, 2015
By Catherine

Web page layout

Essentially, web users come to a website seeking for practical information, but also for a nice design.

According to a study by Carleton University in Ottawa, web users judge the quality of a web page in just 50 milliseconds. In the blink of an eye!

Manage your priorities in the following order:

  1. Content
  2. Loading speed
  3. Aesthetics
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Google My Business, a New Tool for Businesses

July 03, 2014
By Catherine

Google My BusinessWhen creating a website, the aim is to be visible, but how to get there? Once more, we cannot say it enough, the key is your Web referencing strategy, nevertheless this is not an easy task.

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Create inbound links (backlinks) by registering with directories

June 18, 2014
By Catherine

Image blog WebSelf

Directories are platforms that list websites. It might be interesting to be listed in theses for two very good reasons:

  • You offer your potential customers another way to find your site.
  • You create direct links to your site that will help you gainning notoriety!

Some directories are recognized as high quality sites by Google, by listing your site with them, you have a chance to improve your reputation on the web.
 

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Are your pages optimized for success?

June 05, 2014
By Catherine

Optimize your pageThe proper positioning of your site depends on several factors, but optimizing your pages is one of the most important factors. A site with many optimized pages is more likely to be deemed relevant by the search engines and thus get a better position.

We must keep in mind that on-page optimization should be made based on the content of a particular page and not on your entire website. Each page should be optimized independently using different keywords according to the topic on each page.

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