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Tips and tricks to create a website
Search results for "SEO"

Beginner's web lexicon

August 18, 2017
By Elisabeth

Image blog WebSelf

Ah, the web world! So interesting but sometimes so complex. Of course, WebSelf simplifies your life by offering you a tool that requires no technical knowledge to create a beautiful website, quickly. In fact, it is possible to create a real masterpiece by adapting your style and your information to our customizable templates!​

To help you become a true web master, here’s a little lexicon of the most important words to know! You have probably seen them on our website or in our blog posts! So, are you ready to learn?

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5 good reasons to create a Youtube account for your business

August 10, 2017
By Elisabeth

Image blog WebSelf

Since the first uploaded video in 2005, Youtube has truly become a universal phenomenon. Now, over 1.3 billion users upload 300 hours of video per minute!

But why use Youtube for your small business? In fact, for several reasons. In addition to improving your SEO, it allows you to join a larger target, for free.

The following 5 reasons will definitely make you want to create an account for your business!

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Small business marketing tips and trends

July 19, 2017
By Elisabeth

Image blog WebSelf

In a world where we are exposed to more than 4000 ads every single day, if you want to create a business, you must stand out from the crowd, and especially with your marketing strategy. Contests, live videos, informative ads, we rarely spend a day without being absolutely blown away by a marketing stunt.

Today, we are talking about four popular marketing trend that will surely help if you’re having trouble determining your marketing strategy.

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The best online tools to legally spy on your competitors

May 09, 2017
By Élisabeth

Image blog WebSelf

We’ve recently talked about the importance of knowing your competition, known as competitive intelligence. Remember, competitive intelligence means seeking, analyzing and exploiting information about its company, its competitors and its sector of activity, with the aim of increasing its productivity and competitiveness.  Not only will it make you aware of some of the changes in the industry, but it will help grow your own business.

Now we know that it is easier said than done, to be aware of your competitive environment, and this is why we are offering you some tools that will help you through the process. It is easier than you think to peak into your neighbor’s rankings, used keywords, traffic and demographics. Some of these tools are completely free, some cost some money: you obviously don’t need to use them all, just pick and choose the ones that works best for you and your business.

TIP: you can use these tools to spy on your business, and analyze your strengths and weaknesses. This will help you be more efficient in adding or modifying elements in your business, since you will know where to focus your energy!

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How to find inspiration for your blog articles

March 28, 2017
By Elisabeth

Image blog WebSelf

If you’ve been reading our articles, we recently talked about how adding a blog to your website is added value. In fact, in addition to being a great way to build a web community with your customers, a blog will improve the SEO of your website, therefore making you more noticeable on the web.

For your blog to be successful, you need to make sure of a few things, such as:

  1. Being constant in terms of frequency (1X week, 1X day, etc.)

  2. Writing about relevant topics that will interest your readers

  3. Having a well-referenced blog on search engines

Unfortunately, many bloggers suffer from the blank page syndrome. It happens to everyone that from time to time, inspiration is simply not there! But don’t worry, here are 5 tips to help you find inspiration to write those articles!

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Everything you need to know about keywords

March 03, 2017
By Élisabeth

Image blog WebSelf

In our recent article on errors you need to avoid in optimizing your website, we talked about keyword overload in your content. Keywords are very important for your SEO optimization and that is why we decided to dedicate a full article on this subject: how to find the best keywords for your business and how to use them (and how not to overuse them!!)

A fundamental step of SEO optimization is choosing your keywords. Your keywords will be (at least, hopefully), present everywhere: social media content, on your website, and even on your business cards. Your keywords define you as a company and will help your potential customers find you more easily.

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Mistakes to avoid doing while optimizing your website

March 01, 2017
By Élisabeth

Image blog WebSelf

In terms of SEO, the line between optimizing and over-optimizing is very slim.

As you probably know, SEO optimization of your website is a harsh job and you need to continuously perform several actions in order to reach the top of those search engines results pages. But sometimes, you take measures which you think will be beneficial to your website but you ultimately end up getting penalized by those search engines. To avoid these penalties, we have compiled the most common mistakes you must avoid when optimizing your website.

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The WebSelf online store is now available!

December 20, 2016
By Elisabeth

Image blog WebSelf

Do you want to sell products or services on the web? Webself now makes this possible with it’s new online store!

After several months of work, we are very happy to offer you our new online store feature, allowing you to easily sell your products or services via WebSelf

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4 mistakes to avoid making on your website

December 20, 2016
By Sarah

Image blog WebSelf

You have created your website and don’t know where to start? Even better, you publish your website on the web but you want to revamp it before the beginning of 2017? Before you do, we have gathered 4 common mistakes made by our users on their website and we explain how to avoid them, so give this a good read before you get started!

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