Blog

Tips and tricks to create a website

How to: write an effective email

August 12, 2016
By Elisabeth

Image blog WebSelf
Despite the many social platforms that are multiplying daily on the web, the email is and will remain an effective way to communicate with your customers. Whether in the form of newsletter, a promotional email or just to say hello, people receive emails on the daily, but a lot of them remain unread. What distinguishes an email that will be read by one that won’t?

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Everything you need to know to have the best images for your website

August 04, 2016
By Sarah

Image blog WebSelf

As we previsouly mentionned, images play such an integral role on your website, and this is why you should pay extra attention to them. They need to be revelant and coordinate visually with the rest of your content to capture the attention of your visitors. To help you, here is everything you need to know about pictures and how to optimize them to take your already stunning website to a whole other level.

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Why are people leaving your website?

July 14, 2016
By Elisabeth

Image blog WebSelf

When creating a website, your first goal should be to attract as much visitors as possible. After spending a lot of time to build a site to your image, it would be disappointing for it to never be seen! Attracting people to your site is one thing, but making them stay for more than fifteen seconds is another! The goal? Lower the rebound rate, the percentage of Internet users that lands on your home page and then leaves without viewing any other pages. Here are five reasons why people leave your website and solutions to easily address them.

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7 tips to improve the design of your website

July 13, 2016
By Sarah

Image blog WebSelf

You have a great idea in mind but you don't know where to start in terms of the design of your website? You want to give a more professional appearance to your existing website? Follow these seven tips to bring your website's design to a whole other level! 

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How to maximize the impact of your [Call to Action] buttons

July 12, 2016
By Elisabeth

Image blog WebSelf

What is it?

A call-to-action button (CTA) is a message, a button or an image prompting visitors of your site to perform a defined action. For example, it may be an application they should download, a link to another page, a contact information request or signing up for a newsletter. The main objective is to encourage the visitor to stay longer on your site, increasing the chance that it will become a customer. Often neglected, the call-to-action buttons can be an essential tool in the success of your website.

Did you know that 55% of your visitors will stay on your site 15 seconds or less?

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Behind the Scenes: Webself Unfolds, part 4

July 12, 2016
By Elisabeth

Image blog WebSelf

Do you know who is behind WebSelf?

In previous episodes, we introduced you to Silvia of customer service, Simon, our graphic designer and Catherine, our integrator.

Because not everyone can comprehend software by creating algorithms and implement them in a programming language, we need programmers like Alessandro. Today we asked him a few questions to learn more about him and his vital role for WebSelf.

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Take advantage of the summer time

July 12, 2016
By Elisabeth

Image blog WebSelf

Summer has finally arrived! For some, this means a very busy season while for others, it is a quieter period. Although sometimes it is nice to pour yourself a nice cocktail and relax, there are ways to stay busy and take advantage of the downtimes.
Today, WebSelf offers you five ideas that will transform you quieter times into learning and growing opportunities for your business.

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10 tips for a successful blog

July 11, 2016
By Elisabeth

Image blog WebSelf

With millions of blog posts created every day, it becomes increasingly difficult to stand out. You can't deny it, some blog posts captivates your attention and others, not at all! Want to keep your readers interested? Make your blog stand out with these 10 tips to optimize your success.

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6 reasons why businesses should use social medias

July 08, 2016
By Elisabeth

Image blog WebSelf

Now that you've created the perfect website to your company's image, what's the next step? Your presence on social networks, of course!

Social networks are very important in your digital strategy. We must not underestimate them but it's important to remember that each network are suited best for a certain audiences and they each have different objectives. For example, a job opening within your company has a much better place on a network like LinkedIn rather than on Instagram.The majority of your customers are young? It would be better to stick with Snapchat or Twitter to communicate with them. Make sure you know your audience and adjust accordingly. 

Here are 6 good reasons to use social media for your business and how to be successful using them. 

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The domain name

June 14, 2016
By Elisabeth

Image blog WebSelf

With thousands of new websites created daily, the competition is fierce to make it to the front page of results on search engines. For people to be able find your site, you need to invest some time into optimizing these search engines, also known as SEO. One of the most important factor to consider, and one of the first decisions to make when creating your website is to select a domain name. Not only it will help you optimize your position on Google, but your future customers will find you more easily. 

Today we discuss the domain name, its importance, and how to choose it. 

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